Rite Aid Coupon Policy Changes–May 2011

Rite Aid modified their coupon policy this week.  Here are a couple of excerpts from the updated Rite Aid coupon policy:

“A customer can use one “cents off” coupon in conjunction with the item they are purchasing on a Buy One Get One Free promotion (or with a Buy One Get One Free coupon), although the value of the cents off coupon cannot exceed the selling price of the item.”

Rite Aid used to let you use two coupons for for two items, even if the items were part of a buy one get one free promotion.  This rule in the coupon policy is definitely a change for the worse.

“Rite Aid may accept up to 4 identical coupons for the same number of qualifying items as long as there is sufficient stock to satisfy other customers within the store manager’s sole discretion.”

This appears to limit the number of coupons for the same product to a maximum of four.  So, if you bought 5 bars of Dove soap at Rite Aid, you could only use coupons on 4 of them, and maybe less if there is limited stock.  For most folks, this change is also for the worse.  However, if you are frustrated by lack of stock at Rite Aid, it could keep products on the shelves longer.

Rite Aid used to be an extremely coupon-friendly store.  With these changes, they have become a bit less so.